UNIFIED CRM

One CRM for Your Entire Revenue Workflow

Bring leads, conversations, activities, follow-ups, and deals into one connected revenue workspace. Outtricks Unified CRM keeps every prospect and opportunity connected from first touch to closed deal.

1 Record
Unified Single Database
0 Manual
Data Entry Required
< 10ms
Real-Time Sync

Outtricks Revenue Pipeline

Live DB Sync Active

Active Pipeline: Q3 Tier-1 Enterprise Sales

ACTIVE OPPORTUNITIES (6)STAGE & VALUE

Northstar Systems

Proposal

Alex MorganVP of Sales

$42,000
Voice AI call (04:12)
David S.David S.

CloudScale AI

Meeting

Sarah JenkinsVP Growth & Revenue

$36,000
Calendar demo confirmed for Thursday 2 PM
Elena R.Elena R.

Apex Data Labs

Qualified

Marcus VanceHead of RevOps

$28,000
Positive email reply regarding tech stack
Marcus L.Marcus L.

Vertex Scale FinTech

Won

Elena RostovaDirector of Business Development

$54,000
Enterprise order form signed via DocuSign
David S.David S.

Datasync Technologies

Contacted

David MillerFounder & CEO

$18,000
LinkedIn connection accepted + Message 1 sent
Sarah M.Sarah M.

SaaSify Global

New Lead

Liam CampbellChief Revenue Officer

$24,000
Ingested via Lead Finder (Hiring +4 SDRs)
Elena R.Elena R.
SELECTED ACCOUNT

Northstar Systems

Alex Morgan (VP of Sales)

$42,000
Current StageProposal
Buyer Intent High Intent
Next Scheduled Action:

Follow up on MSA contract review tomorrow

Connected Channel Activity:
3 Emails 2 Touches 1 Call 1 Task
Open Account in Unified CRM →
ONE REVENUE RECORD

Every Prospect. Every Conversation. One Place.

Revenue teams lose valuable deals because lead data, outreach touchpoints, conversation transcripts, activities, and opportunities live scattered across disconnected software tools. Outtricks keeps every piece of context unified on one shared data layer.

Unified Contact Records

Keep prospect profiles, company firmographics, verified emails, direct dials, and conversations unified on a single screen.

Complete Activity History

See every cold email, LinkedIn message, Voice AI call transcript, note, and stage change in one chronological timeline.

Deal Management

Move deals smoothly through customizable pipeline stages with automated value calculations and win probability weighting.

Next-Step Visibility

Always know what happened, what needs immediate rep attention, and what automated action should trigger next.

From Lead to Closed Deal

The CRM is not a separate destination at the end of your process. It is the continuous operational system keeping your entire revenue journey synchronized.

01 STAGE

Lead Finder

200M+ Database

02 STAGE

Enrichment

15-Provider Waterfall

03 STAGE

Email Outreach

Multi-Inbox Cadence

04 STAGE

LinkedIn

Cloud Automation

05 STAGE

Voice AI SDR

Sub-400ms Discovery

06 STAGE

Follow-Up

Intelligent Cadence

07 STAGE

Unified CRM

Single Data Record

08 STAGE

Closed Deal

Revenue Won

SMART PIPELINES

Build Pipelines Around the Way You Sell

Design custom pipelines matching your deal velocity, contract sizes, and qualification stages.

1. New Lead
42 Deals$240K
2. Qualified
28 Deals$182K
3. Contacted
19 Deals$145K
4. Meeting
14 Deals$127K
5. Proposal
9 Deals$98K
6. Won
12 Deals$164K

A Complete View of Every Account

Sales reps should never have to search 4 different tabs just to understand an account before hopping on a sales call.

NS

Northstar Systems

Stage: Proposal ($42,000 ARR)

Alex Morgan • VP of Sales • 200–500 Headcount • B2B SaaS

Lead score 94
Primary Contact

Alex Morgan (VP of Sales)

a.morgan@northstarsystems.io

Last Activity

Voice AI Call (04:12 Completed)

BANT Intent Verified (+0.94 score)

Next Action

Follow up on MSA contract review

Scheduled for tomorrow 10:00 AM

ACTIVITY TIMELINE

Never Lose the Context Behind a Deal

16:10Task
Follow-Up Task Scheduled:Automated follow-up sequence set for Thursday at 10:00 AM CST
15:08CRM
Deal Created ($42,000 ARR):Advanced opportunity to Stage 4: Proposal / Contract Review
15:05Email
Prospect Replied to Cold Email:"Looks interesting, send over the pricing breakdown for 25 seats."
14:22Voice AI
Voice AI Discovery Call Completed:04:12 full-duplex call with Alex Morgan. BANT Intent Score: 94%
11:18LinkedIn
LinkedIn Profile Interaction:Alex Morgan accepted connection request and viewed Outtricks overview deck
10:03Email
Personalized Email Step 1 Sent:Dispatched via rotated mailbox alex@outtricks.io referencing current tech stack
09:45Enrichment
Company Enriched via 15-Provider Waterfall:Verified work email, direct mobile phone dial, and installed Salesforce/AWS stack
09:42Lead Finder
Lead Discovered in 200M+ Database:Matched Northstar Systems (200-500 employees, B2B SaaS, $25M ARR)

Know What Needs Immediate Attention

Centralized action queues prevent high-value opportunities from slipping through the cracks.

High Intent Meeting

Follow up with Northstar Systems

Review MSA contract terms with Alex Morgan before Thursday demo call.

Inbound Lead

Review Qualified Lead (CloudScale AI)

Hiring +6 SDRs detected. Assign Account Executive territory owner in Deals CRM.

Stalled Account

Update Inactive Proposal (Apex Data)

Deal inactive for 5 days. Trigger automated re-engagement cadence via email.

Turn Activity Into Revenue Visibility

Real-time pipeline metrics and conversion forecasting across all stages (Sample Demo Data).

Pipeline Value
$1.84M
+18.4% this month
Open Opportunities
124
Across 6 stages
Qualified Leads
68
BANT Verified
Win Rate
34%
+4.2% QoQ
Average Deal Value
$14.8K
ARR per contract
CRM AUTOMATION

Let Your CRM Trigger the Next Action

Outtricks Unified CRM acts as an active automation engine rather than a passive records store.

RULE 01

New Qualified Lead

Create opportunity & assign AE territory owner in sub-10ms.

RULE 02

Meeting Booked via Calendar

Advance deal stage to Meeting and notify account team.

RULE 03

Positive Email Reply Received

Halt cold follow-up sequence and post instant alert on Slack.

RULE 04

Voice AI Qualification Completed

Attach audio transcript and update intent score to High.

RULE 05

No Response in 14 Days

Enroll contact in automated multi-channel re-engagement sequence.

RULE 06

Deal Marked Closed-Won

Trigger customer onboarding sequence and update revenue reports.

Built for Every Revenue Role

Designed to empower sales reps, managers, founders, RevOps, and lead generation teams.

Sales Representatives

See every active conversation, email reply, and next task in one place without manual data logging.

Sales Managers

Monitor pipeline health, individual rep activity, deal movement velocity, and stage conversion rates.

Founders & Leadership

Gain complete revenue visibility and forecast accuracy without managing 5 disconnected point tools.

RevOps Teams

Enforce clean data governance, zero CSV synchronization drift, and unified cross-channel workflows.

Lead Generation Teams

Push qualified B2B prospects directly into the sales pipeline with verified contact records.

Account Executives

Access full Voice AI transcripts, email history, and technographic context before every demo.

Why Use a Unified CRM?

Compare fragmented point-tool stacks with the Outtricks unified revenue architecture.

FeatureDisconnected CRM SetupOuttricks Unified CRM
Data ArchitectureScattered across 4-6 different SaaS toolsSingle synchronized PostgreSQL database
Activity LoggingManual rep notes or brittle Zapier syncs100% automated multi-channel logging
Voice AI IntegrationDisconnected third-party phone systemsNative sub-400ms WebRTC transcripts logged
Lead EnrichmentManual CSV uploads or separate vendor creditsBuilt-in 15-provider waterfall cascade
Next Action AutomationRequires manual calendar booking checksDirect trigger execution across email & LinkedIn

Everything Your Team Needs to Manage Revenue

Full-featured CRM capabilities engineered for speed, high conversion, and seamless team collaboration.

Contact Management
Deal Pipelines
Company Records
Activity Timeline
Task Queues
Internal Rep Notes
Custom Fields
Deal Stages
Pipeline Analytics
Lead Ownership
Follow-Up Automation
Conversation History

One Source of Truth for Your Revenue Team

When sales teams operate in silos, deals slip through the cracks, leads receive duplicate outreach, and revenue forecasting becomes guesswork. Outtricks Unified CRM acts as the single source of truth where all outbound prospecting, multichannel messaging, voice interactions, and closing stages converge seamlessly.

Frequently Asked Questions

Everything you need to know about Outtricks Unified CRM, pipeline management, and platform synchronization.

Outtricks Unified CRM is a centralized revenue management system natively connected to prospect discovery, data enrichment, multi-inbox cold email, cloud LinkedIn automation, and real-time Voice AI. Unlike traditional standalone CRMs that require fragile third-party integrations, Outtricks operates on a single synchronized database to keep every contact, conversation, task, and deal connected from first touch to closed revenue.
ONE WORKSPACE. EVERY OPPORTUNITY.

Stop Losing Revenue Between Tools.

Bring prospect data, conversations, activities, follow-ups, and deals into one connected revenue workspace with Outtricks Unified CRM.